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Evergage SmartTrends™ uses the power of social validation to increase conversions. Most consumers are overwhelmed by the product choices available to them and can find it challenging to confidently buy products online. Leverage the “wisdom of the crowd” to influence visitors on your site in real time and build confidence in products viewed by using view and purchase counters. These view and purchase counters drive both validation and urgency ultimately influencing conversions on your site. Additionally, you can apply badges to product and content images to help draw attention to an item. Badges can be used to promote hot deals, newly added items, closeout products or must-read articles.
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