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Using Evergage Integrations, you can synchronize customer information – collected and stored in other solutions – with Evergage so it can be used to deliver real-time personalized experiences across channels. External campaigns are one of the three types of integrations that can be configured in Third Party .

This Article Explains

This article includes information on how to view and edit external campaigns.

Sections in this Article

View and Edit External Campaigns

As users start arriving at the landing page that contains the third-party product integration, you should start to see external campaigns appear on the campaign list page, in the Uncategorized folder. The external campaigns will have clickthroughs, but not impressions since Evergage does not track impressions for external campaigns.

View External Campaigns

  1. Select Third Party and then the third party application from the Campaigns list. In the example at the right, Marketo has been selected
  2. Locate the campaign by using the folders list or by using the Search


Edit External Campaigns

  1. Click EDIT
  2. Enter a new Name as needed
  3. Click ADD A GOAL to:
    1. Select a Campaign Goal from a list of segments 

      You can add additional segments as needed then select them from this list

    2. Select a Measure of Success from a pre-populated list
  4. Click SAVE to save changes