This Article Explains
This article outlines current Interaction Studio integrations with various Salesforce products including Marketing Cloud, Service Cloud, Sales Cloud, Commerce Cloud, and Tableau. For integrations with non-Salesforce products, please refer to Understand Third Party Interaction Studio Integrations.
Sections in this Article
Salesforce CDP
Data | Integration Type | Data Synchronization Cadence | How It Works |
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Interaction Studio User & Event Data to Salesforce CDP | File-based | Hourly |
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Salesforce CDP Profile & Segment Data to Interaction Studio | File-based | 12 or 24 hours. Tied to Salesforce CDP segment publish schedule. |
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Marketing Cloud
MC Component | Integration Type | Data Synchronization Cadence | How It Works |
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Automation Studio | File Based (Segment Exporter Gear) | One-off or nightly | Import from Marketing Cloud:
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Email Studio | Copy/Paste of Open Time email HTML | IS recs/offers delivered at Open time |
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Advertising Studio | File-based | One-off or nightly |
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Audience Studio | Data in from Audience Studio: Data out to Audience Studio: | One-off or nightly |
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Journey Builder | Real-Time API | Real-Time |
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Sales and Service Cloud
Data | Integration Type | Data Synchronization Cadence | How It Works |
---|---|---|---|
Contacts, Leads, & Accounts | Bi-directional API (configured in Third Party Integrations) | Nightly |
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NBA Decisioning | API from AppExchange | Real-time |
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Commerce Cloud
Integration Type | Data Synchronization Cadence | How It Works |
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Interaction Studio Web SDK | Real-time | Functionality enabled through Interaction Studio Web SDK:
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Pardot
Integration Type | Data Synchronization Cadence | How It Works |
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Data in from Pardot: Data out to Pardot: |
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Tableau and Datorama
Integration Type | Data Synchronization Cadence | How It Works |
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IS Data Warehouse | Nightly |
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Einstein Analytics
Objective | Integration Type | Data Synchronization Cadence | How It Works |
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Pass Einstein Analytics Predictive Scores to Interaction Studio | One-off or nightly sync |
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Pass Interaction Studio data to Einstein Analytics | IS Data Warehouse | Nightly |
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Overview
Content Tools